Posts Tagged ‘bracketed’

HDR vs Multiple Speedlites  When I used to shoot Real Estate photography, all I cared about was speed.  I wanted to get in and get out because that’s what most of my real estate agents wanted.  However, that’s not what their clients wanted, I’m sure.  The sellers want the best representation of their house looking it’s cleanest.  Sure it helps if you can make the photos really pop and attract attention to them vs some other boring shots.

If you can make a home look absolutely pristine, comfortable, and clean, this equates to a fresh blank slate when it comes to thinking about moving in and starting another chapter of your life, or your clients life.  Grungy, Dirty looking walls with ultra colorful furniture might stand out but it’s not gonna help sell the house!

Now, when I go to a real estate shoot I really try and think my shots through.  I try and figure out where I want the light.  Where should I bounce it and where don’t I want it to go(windows, mirrors, etc.)  I use four speedlites for my real estate shoots with large umbrellas to help create a large source of light.  This helps the light wrap around objects in the room to help diminish harsh shadows.  Just take a look at the fan in the top photograph compared to the bottom.  The words “natural light” sure sound nice when they fall off the tongue but the truth is that it’s generally coming from one direction or two at best.  This means that light will not be reaching the corners of rooms or where the ceiling meets the walls etc.  This ends up looking dirty and unpleasant.

Take a look at the walls in the bottom photograph.  Nice, clean, white, the way they actually look when I’m standing in the room.  The way your clients want their homes to look as well.  Take a look at the fan in the bottom photograph and more importantly, behind the fan.  No harsh shadows of the fan.  Nice evenly lit ceiling. Beautiful Kitchen

Lastly, color casting.  HDR is full of it!  I had to work 15 minutes just on the color cast of the HDR photograph on the top.  There were greens and blue all over the walls.  Even after the correction, they just don’t look clean.  The bottom shot had to be balanced with a gray card and then I was done.  This is a one step process.  It takes far longer to shoot a house this way but the benefits are plain to see.  Furthermore, Once the shoot is over my turn around is extremely quick as I don’t have nearly as much work to do when I need to edit these photos for my client.  Score one for the speedlites!